Webinar Series: „IP as a business asset“ (Session 1)

Session 1: Adopting an IP Assets Perspective

IP Assets – Why care, what they can be worth & how to assure they work for your benefit

• Why is IP an economic asset?
• What can be done to assure it is a profitable investment?
• What risks does IP bear?

Learning Objectives:After the training, participants should be able to answer the following main questions:

• Why is IP an economic asset?
• When can IP become an economic burden?
• What can be done to assure a profitable return on IP?
• What risks does IP bring with it?

Duration: 45 minutes (presentation) + 15 minutes (Q&As)

Fee: The webinar is offered free of charge.

Registration: please register here.